Marketing Insights Blog
23 January 2012
To Facebook or not to Facebook that is the question
To Facebook or not to Facebook that is the question - this is the first question businesses should be asking themselves before they start whacking up a company Facebook page. The second question should be – what are you trying to achieve with your Facebook marketing.
23 January 2012
What do your Christmas communications or lack thereof say about your business?
Christmas time is a great opportunity to touch base with your clients, business contacts and prospects. With this in mind it is interesting how many businesses are still not talking to their clients let alone prospects at Christmas or making a very token effort at Christmas communications.
23 January 2012
Google Search Engine Changes & What Does It Mean For Your Website
“SMALL businesses around the globe are scrambling to maintain their online profiles after search giant Google changed its search algorithms.” Said the SMH this week. Its always difficult to keep up to date with the latest SEO techniques, so what are the new changes and what does it mean for your Search Engine Optimisation (SEO)?
23 January 2012
Work to live not live to work
Work Life balance seems to be coming up a lot this week. It is always a hot topic but lately I have felt that we are slipping in our drive to achieve it.
23 January 2012
The Trail Blazing Chileans to the Rescue
I have to admit I have been avidly watching the amazing rescue of the trapped Chilean miners. I can’t imagine how horrific it would have been for the miners trapped down there for so long and for their families unable to do anything except keep a vigil and worry.